Chamber Manager Nancy Partridge, left, Los Alamos Daily Post Pubisher Carol Clark and LACDC Executive Director Patrick Sullivan shake hands on their strategic partnership to expand coverage of local business news through ‘Los Alamos Business,’ a LA Daily Post page devoted to business coverage. Courtesy photo
BUSINESS News:
Today, the Los Alamos Chamber of Commerce and Los Alamos Daily Post are announcing a strategic partnership to launch Los Alamos Business, a page on the LA Daily Post that is dedicated to local business news. Read more at www.LosAlamosBusiness.com.
This page carries news and feature stories about Chamber members, member announcements, and all things Chamber-related.
Frequently, business stories will start on the front page of the LA Daily Post and jump to the Los Alamos Business page, where they can be enjoyed by LA Daily Post’s more than 66,000 unique viewers, who account for the paper’s approximately 500,000 monthly hits.
Chamber Manager Nancy Partridge said, “This strategic partnership allows the Chamber to support one locally owned, home-grown business while offering visibility and opportunities to many other local businesses.”
“Since its inception in February 2012, the Los Alamos Daily Post has been a strong advocate for local businesses and this partnership with the Chamber is an exciting opportunity to expand our coverage of the business community even further,” Publisher Carol A. Clark said.
Los Alamos Business can be reached through its branded button on the upper right side of the LA Daily Post, or directly through the URL www.LosAlamosBusiness.com.
The Chamber will offer advertising opportunities in Los Alamos Business for Chamber members only. The partnership agreement stipulates that businesses with current advertising contracts with the LA Daily Post may not move their current advertising to the Chamber’s Los Alamos Business page – but are very welcome to advertise in the Los Alamos Business page in addition to the LA Daily Post.
“We are not looking to compete with the LA Daily Post for advertisers, but instead to offer opportunities to those businesses that may not have been able to afford advertising as part of their marketing plan,” Partridge said. “This is a member benefit for Chamber members only.”
Chamber members may recall Essence, the bimonthly printed Chamber publication that offered visibility through articles and advertising. Los Alamos Business is an expansion of the Essence concept, updated with the immediacy and accessibility of web communication.
For more information about Los Alamos Business, to obtain a Media Kit, or to submit a story, contact Chamber Manager Nancy Partridge at 505.661.4816 or by email at nancy@losalamos.org.
ail at nancy@losalamos.org.
