By RYN HERRMANN
Director
Los Alamos Chamber of Commerce
Saturday, Nov. 25, 2023, is Small Business Saturday – a day to celebrate and support small businesses and all they do for their communities. This year, we know that small businesses need our support now more than ever. Please join the Chamber of Commerce and support them by shopping small.
Small Business Saturday is an annual celebration in conjunction with the national promotion started by American Express to support local businesses on the Saturday after Thanksgiving. Started in 2010 by Los Alamos retailer Cyndi Wells, owner of Pet Pangaea, the event has since grown to include many promotions and extended well beyond just the one ‘shop local’ Saturday celebration.
The Blue Bucks promotion is happening again this year. For a purchase of up to $25, shoppers will receive one Blue Bucks promotional ticket, then one additional ticket for every additional $25 spent, for a chance to win:
- (1) $1,000 cash prize;
- (1) $500 cash prize; or
- (1) $250 cash prize!
- As always, the business that hands out the winning ticket also wins $1,000!
There will also be gift bags that contain gift certificates and merchandise purchased from participating businesses. Brought to you by Enterprise Bank & Trust, the Blue Bucks tickets will be awarded by participating businesses from Friday, Nov. 24 until Saturday, Dec. 9. Online shopping, takeout and delivered food, and gift cards are all eligible purchases from participating merchants.
Purchases made on the actual Small Business Saturday, Nov. 25, are worth double tickets! Winners will be announced on Dec. 12. For the full list of businesses participating in the Blue Bucks promotion, visit the Chamber website at LosAlamosChamber.com.
Need other gift inspiration while you’re shopping local? The Los Alamos & White Rock Holiday Shopping Guide is available again this year, brought to you by Del Norte Credit Union. The shopping guide can be found on the Chamber and MainStreet websites, LosAlamosChamber.com and LosAlamosMainStreet.com. It offers all kinds of fun, unique gift ideas from local businesses.
Please feel inspired to take this Los Alamos Daily Post Nov. 22 print edition with you as a reference guide when out shopping as well!
Again this year, look for participating businesses’ Small Business Saturday Highlights on the Los Alamos Daily Post online. Thanks to Enterprise Bank & Trust, this was made available to our local businesses for free!
Don’t forget that Saturday, Nov. 25 is also a New Mexico Gross Receipts Tax Holiday!
For this one day, the state suspends collection of gross receipts tax on sales of qualifying items at certain small business! For information about this, visit Small Business Saturday Tax Holiday.

































